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with Marie Zinno
Online Class

How to Start a Machine Embroidery Business

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Have you ever dreamed of turning your passion into a profession? Find out how easy it can be when you join owner of Sew Creative Embroidery, Marie Zinno, and learn how to start your embroidery business. During class, you’ll get comfortable with the day-to-day of running shop as Marie shows you how to think in the business mindset. Together, you’ll cover the pros and cons of working from home, and Marie will share advice for decisions you’ll have to make along the way — such as picking a business name. Learn what you need to know to choose between a single or multi-needle machine, manage inventory effectively and set prices to turn a profit. Plus, get tips for hooping best-sellers, and learn Marie’s easy methods for promoting your business, whether you’re partnering with local shops or making a buzz on social media!


  • advanced
  • 7 episodes
  • 1h40m

Included in this Class

1. Business Basics

1. Business Basics

Meet embroidery business owner Marie Zinno as she previews the topics covered in class. Gain insight into important decisions you'll face before opening a business. Marie discusses the pros and cons of working from home versus opening a storefront. Plus, get tips on selecting the perfect name and registering your company.

2. Choosing a Machine

2. Choosing a Machine

Need advice on choosing the right machine? Marie guides you through the process. You'll gain familiarity with three different types of machines: single-needle; multi-needle, single-head; and multi-needle, multi-head. In addition, Marie highlights the pros and cons of each machine and demonstrates how they work.

3. Ordering Blanks & Keeping Inventory

3. Ordering Blanks & Keeping Inventory

Gain a wealth of information on purchasing and keeping inventory. Marie shares her expertise on everything from finding reputable vendors and setting up wholesale accounts, to tracking your order history. You'll also discover invaluable tips for creatively customizing your products to target different customers.